Centro Direzionale Milanofiori - Strada 4, Palazzo A, Scala 2 - 20057 Assago (MI)
(+39) 02818301

VIDEOSPOTS IN EDITORIAL NEWSLETTERS

Availability: weekly or fortnightly

Included in: Full email marketing package, Video email marketing package, Lead generation email package

The right format to make a splash, a video with a short text to convey your message directly to your clients

We need a corporate institutional video, a title and short text, and a link.

  • SIZE: 600px standard – MAX 1000/1200 px long
  • MAXIMUM WEIGHT: 150 KB
  • COMPATIBLE FORMATS: Standard HTML file with video hosted on your server or one of the main video stream providers (e.g. YouTube or Vimeo).
  • Provide a SUBJECT of about 5-6 words
  • Link: there is no maximum limit to the number of links that can be included, but you should remember that a DEM must invite a click towards a main page that you want the user to see
  • An effective DEM that will not generate SPAM should have an HTML file in which there is a good balance between text and images
  • Avoid using words such as “discounts” “offer” or “promotion” in the SUBJECT. This is not a hard and fast rule, but can lead to SPAM and lower opening rates
  • Flash animations
  • JAVASCRIPT codes
  • Tag DIV (use tables = TABLE)
  • Tag FORM (form for inserting data)
  • Tag MAP (mapping of multiple links per image)

VERY IMPORTANT: External CSS (style sheets) – use instead CSS “inline” on tags

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