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AUGMENTED REALITY

DBI PAPER PLUS

ALL THE POTENTIAL OF AUGMENTED REALITY AT THE SERVICE OF YOUR COMMUNICATION NEEDS

NEW IN 2019

With our new paper plus offer, your page can gain added value by becoming a sensory experience

THE ONLY LIMIT IS… IMAGINATION

OFFER
PAPER PLUS

Give more value to your communication in DBInformation magazines by adding videos, tutorials, photo galleries, virtual tours, product catalogues, and direct links to web pages and social media: a limitless range of multi-media and interactive content that can be accessed with a simple scan using a smartphone or tablet.

THE ADVANTAGES OF AUGMENTED REALITY

INCREASED EFFECTIVENESS

An innovative way of communicating, which improves the user experience and is designed for mobile use: the perfect integration between the authority and value of the print and the infinite potential of digital.

BETTER INTERACTIVITY

TTransforms reading into a multimedia and multi-sensory experience that maximizes the attention and engagement of the target, also through direct links to company websites and social networks.

MORE CONTENT

Increases the quantity and quality of information and messages that can be communicated through a single ad. From a cover to a display ad or advertorial, a single page becomes the starting point for authentically 360° multi-channel communication.

HOW IT WORKS

Download the free app
Experience Gate
from the Apple Store and Google Play

The device authorises access to the built-in camera which captures the page.

The page comes to life on the smartphone and proposes video content agreed with the advertising client * (an advertising or cover subject that, for example, goes from being a static image to a video, for example, a product that starts working and/or animations).

* Multimedia content is provided by the client, with the support and consultancy of DBI for the selection and compliance with the highest standards

At the end of the first augmented content, you “land” on a personalised landing page, created ad hoc for the specific needs of the advertiser and with all the multimedia and interactive elements that the client wants to include (videos, tutorial, photo galleries, product catalogues, 360° photos or videos).

From the digital menu on the screen of the smartphone or tablet, the user can activate, with a simple tap, all the extra content linked to the page, share them with colleagues and friends and communicate directly with the company by email, telephone, and links to websites and social networks.

SOME EXAMPLES.

CAPTURE THESE IMAGES INDIVIDUALLY TO ACCESS THE PREPARED DIGITAL CONTENT